Performance marketing · South Tyrol
I turn your Google Ads budget into measurably more direct guests, instead of handing them to the booking portals. It all happens inside your own account, backed by real hands-on experience in hospitality and tourism.
Trusted by hotels and brands across South Tyrol
Why work with me
Decisions come from numbers, not gut feeling. At any time you can see what your budget is doing, which campaign brings you guests, and where a small change pays off.
I work inside your own Google Ads account, and you can see at any time where every euro goes. Your data and your account history are yours and stay with you, well beyond our work together.
You get one point of contact: me. Plus real tourism experience. I think in bookings and occupancy, not just clicks.
A few numbers
in ad budget managed each year
hotels and businesses looked after
in performance marketing
Services
Rather than do a bit of everything, I focus on a few things and do them properly. These are the four that matter most.
Search campaigns that appear exactly when someone is looking for what you offer. I build your account so every click works toward a goal: an enquiry, a booking, a call. No wasted spend, no off-the-shelf campaign. Google Ads is a craft, not magic. I use AI deliberately and systematically, wherever it makes the work faster and better.
Technical health and local visibility go hand in hand. I make sure Google understands your site and that you show up where your guests are searching: in your region and in the languages of your markets. An effect that lasts, without paying for every click.
Clean tracking is the foundation for every good decision. That is why everything starts there with me. You see revenue and cost per channel in black and white, in a dashboard you can open whenever you like.
Season, source markets, direct bookings instead of portal dependency. With solid industry knowledge, I know the levers that really matter in hospitality.
Provable with data
Every decision is traceable, every euro has a place. You have direct access to your own account at any time, not just a summary at the end of the month. That is what data-driven and transparent feel like in practice.
Demo values for illustration. The real numbers come from your account.
About me
I'm Thomas. I didn't start out at a marketing desk. I started in a hotel. My roots are in hospitality, at Sporthotel Exclusive. From there I studied Tourism, Sport and Event Management at the Free University of Bozen-Bolzano, Bruneck campus, and I have worked full-time in digital marketing for over ten years.
To me online marketing isn't just a job, it's my passion. I love getting to know new businesses and the people behind them, and building exciting projects together that are built to last.
No off-the-shelf solution, but the approach that genuinely fits each business. Done right, Google Ads is a craft: clear numbers, a well-built system and no unnecessary hassle for you. Whatever can be automated, I automate, and I use AI where it genuinely improves quality.
Curious what's inside your account? Let's talk.
References
A selection of current clients and past mandates.
Real voices, real accounts.
Leave a Google reviewIntro call
An honest first conversation, with no sales pressure. We look together at what's in your account and whether we're a good fit.
Frequently asked
Yes, always. I get access to your existing account or set up a new one for you. It's yours, I only work inside it. That way you can see every euro and every campaign at any time, without having to ask me first.
It stays entirely yours. Account, data, campaigns and the full history belong to you, even when we stop working together. That way you're never dependent on me. It matters to me that you can decide freely at any point.
With a live dashboard you can open whenever you like. You see cost, enquiries and revenue per channel in real time. On top of that we talk through the numbers regularly, in plain language and without jargon.
No long contract commitments. I don't work with fixed price lists, because every business is different. I tailor the scope to your account and your goals. In the intro call we sort out scope and budget openly, before you decide.
Often first effects within the first few weeks, solid results usually after two to three months. Google Ads brings visibility fast, SEO takes longer but it holds. I tell you honestly from the start what's realistic.
Mainly hotels and tourism businesses in South Tyrol and the Alps that want more direct bookings instead of portal dependency. Just as much for brands, small and mid-sized companies and public bodies looking for measurable marketing. If you want to know what your budget really delivers, we're probably a good fit.